APO-go

Interactive, engaging eDetail

Introduction

The intuitive navigation and creative design of this interactive PEN eDetail enables the field force to focus their calls on the most important messages, to suit a particular customer. This includes patient case studies, which encourage healthcare professionals to consider prescribing APO-go PEN for their patients. Particular interactive features are the patient and expert videos discussing Parkinson’s disease, reinforcing the value of APO-go PEN. Additional resources can also be accessed, such as key paper summaries.

Case study - Call to action form

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