Rare disease experts Shire Pharmaceuticals challenged bmore to help them identify and find patients with Fabry disease.
bmore created the new branding and campaign ‘Bringing Fabry Into Focus’ along with a disease awareness campaign and novel AR training app to help identify markers.
An award-winning campaign which has energised a tired sales force into promoting the brand with excitement and vigour.
Responsive Website & Augmented Reality App
Augmented Reality App Trigger Images
AR App Trigger Mechanical print device